Quincy-CAN Brand Identity

CREATIVE STRATEGY, DESIGN + STANDARDS DEVELOPMENT

Quincy-CAN is a group of concerned citizens whose goal is to promote energy conservation, energy efficiency, and the use of renewable energy in the city. Merry Perry Design developed this new logo to reflect the group’s drive and positivity, as well as a sense of urgency related to energy concerns and sea level rise in Quincy’s coastal setting. The distinct logo gives the group a memorable public presence and helps to attract new members.